Amritsar: Libas, India’s leading ultra-fast-fashion brand, continues its aggressive retail expansion with the launch of a new store in Nexus Mall, Amritsar on August 15. The expansion reflects the brand’s deeper push into India’s dynamic offline market and marks a significant step
towards its goal of opening 50+ stores by the end of 2025. Located at Nexus Mall, the store spreads across 800 sq. ft. From design to sourcing to customer experience, Libas has always stayed true to its core philosophy - “Made in India. Made for India.” The upcoming store launches are an extension of this belief, celebrating the diversity, individuality, and aspirations of modern Indian women across geographies. Sidhant Keshwani, Founder & CEO of Libas, said, “This expansion marks a decisive step in our growth trajectory as we strengthen our presence across the country. By foraying into these high-impact markets, we are strategically taking Libas closer to the modern Indian women who have shaped and inspired us. The 11 steps closer campaign is a tribute to India’s fashion-forward women across regions. As we scale across Tier 1 and Tier 2 cities, we’re committed to creating spaces that reflect local aesthetics while delivering a consistent Libas experience. Every store is an opportunity to engage meaningfully, to listen, and to co-create fashion experiences that appeal to our target audience.” These launches are part of Libas’ larger retail and business strategy for 2025, which aims to create a design-led, digitally enabled, and culturally rooted ecosystem for Indian fashion. With a sharp focus on high-growth urban and semi-urban markets, Libas continues to combine speed, style, and strategy in shaping the next phase of its journey.
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